If there was a definitive email marketing guide, developing effective lead magnets could easily be half the content. Lead magnets are arguably the best way to inject quality into your sales funnel. The contact information that interested leads provide a hands-off method to exponentially increase conversion quickly. Digital marketers need to lean on their lead …
The “Twitterverse” is a massively under-served market, and your business provides exactly the products and services many Twitter users need. Your business just needs to be found so you can present them with your solutions to their problems. Check out our how-to on optimizing your Twitter lead generation, and start helping your ideal customers find …
40 B2B Lead Generation Tactics Used by Expert Marketers All sales-oriented businesses require new customers to grow. This growth always begins with exposure to new leads. Finding those leads quickly and effectively will ensure the stability of your business. What are B2B Leads? B2B leads consist of people and companies with the potential to become …
Businesses need to seek out new customers in order to grow. Every new customer starts out as a lead. Keeping the flow of new leads through PPC lead generation helps ensure continued growth and prosperity for your business. Why is PPC Great for Lead Generation? Pay-per-click (PPC) means that you pay a small fee to …
Social media sites dominate the online marketing game. Facebook, like other social media sites, knows a lot about its users. What users click, share and like gets accounted for by Facebook’s algorithm. That makes the site ideal for placing targeted ads that appeal to those most likely to make a purchase. Businesses increase lead generation …
Lead Capture: 5 Simple Steps to Level Up-Conversion Rate All businesses rely on delivering products or services to customers. To do so, sales teams must turn leads into sales. Without the ability to retain and acquire customers, revenue stops. In order for sales representatives to perform this vital function, they need a lead capture method …
The Most Effective Lead Generation Strategies for Growing Conversion Lead generation is the essence of business growth. By capturing better consumer information, brands build awareness, generate interest in their solutions and inject more prospects into the sales funnel. As digital trends and technologies evolve, marketers have access to better tools and broader options to pull …
