Effective Sales Strategies

Emojis

Survival Mode and Buyer Archetypes

Philosophers have been attempting to create a simple framework for understanding how to better communicate with people for thousands of years. The first recordings of this framework have existed since ancient Egypt and Mesopotamia. However, it is generally accepted that the Greek doctor Hippocrates was the philosopher who formally developed the framework, calling it The …

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Closers Know

What a Closer Knows a Poser Woes

There are two kinds of salespeople in this world, Closers, and Posers. It’s one thing to dance the dance in the sales arena, but closing is jujitsu.   Sales is the persuasive process of getting your buyer’s mindset in the right place. Closing is getting the buyer past the last mile.  When we are 100% certain …

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Sales Strategies to Boost Your Bottom Line

Sales Strategies to Boost Your Bottom Line

Sales strategies determine the direction and success of your company. Without a sales strategy, your sales team is left stumbling in the dark. That’s a frustrating position for you, your managers and your employees to be in. Productivity, efficiency, and morale are all negatively affected when you do not have a concrete sales strategy. The …

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