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7 Common Examples of Customer’s Pain Points

Customer pain points are what drive sales. The entire first third of the sales process revolves around identifying and catering to pain points. But you may be wondering what pain…

9 Essential Skills of a Digital Marketing Specialist (2021)

Digital marketing is one of the most exciting industries out there. It’s fast-paced, great for detail-oriented people and puts people’s marketing skills to use. It’s a dynamic, quickly growing industry,…

Top 12 Lead Generation Strategies for Real Estate

Leads are an important part of any business, especially real estate. Let’s think of leads like journalistic leads. A lead in an article should contain the important information from that…

6 Important Roles your Marketing Team Needs in 2021

Building a proper marketing team takes time and patience. When fully formed, your marketing team can work together to tackle anything put in front of them. Sales representatives have enough…

12 Ways to Open a Sales Call (Without Getting Hung Up On)

Remember dinner with the family being interrupted by a ringing telephone? You put down your fork, wipe your mouth and pick up the phone. “Hello?” “Hi, I wanted to talk…

How to Optimize your Lead Generation Website (13 Steps)

Business begins during the lead generation process. In the age of digital marketing, that means attracting the right people to your website through search engine optimization (SEO). SEO helps potential…

Lead Generation Services: How They Should Work

How Do Lead Generation Services Work? Sales volume is directly linked to sales lead generation. Without consistent quality and quantity going into the sales funnel, sales teams have few opportunities…

How To Create a Sales Pipeline [6 Steps]

The sales pipeline is the platform where we measure sales efficiency and sales effectiveness. As visual progressions of the buyer journey, pipelines indicate the various challenges and opportunities in sales…

The 13 Best Sales Methodologies for Your Selling System in 2021

There are a lot of approaches to selling. Which sales methodology is best depends on who you ask, especially if they’re selling their own method. We’ve compiled a list of…

Tips and Strategies for an Effective Inbound Marketing Funnel

Funnels are popular in sales and marketing because they help you visualize the process they describe. You’re likely already familiar with the concept of a sales funnel, but what about…

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